What is it about the Green Valley Book Fair that attracts buyers from as far away as Kenya, Saudi Arabia, Turkey and Russia? The bookselling operation in a tiny rural Virginia town is thriving at a time many American bookstores are struggling. Thanks to the rise in ebook sales and success of online retailers without costly overhead, the brick-and-mortar establishments are hurting and, in some cases, entire chains are closing down. But the Green Valley family operation seems to have found the secret to success, attracting thousands of buyers and racking up millions in annual sales. |